Meyers, a Minnesota-based packaging, label, and retail display company, has unveiled a refreshed brand tailored to its newly achieved market position. The new branding, the company says, underscores its leadership role in eco-conscious manufacturing and design, extending beyond its status as a Goldilocks-sized company that is uniquely committed to its team, and its clients.

During the last three years, Meyers has heavily invested in developing its folding carton packaging and label capabilities, as well as implementing various sustainability initiatives. Within the next few years, Meyers aims to complete this transition as the foremost provider of sustainable packaging. 

Their new logo design incorporates a rectangular shape to represent packaging and structural design, a circular shape for rolls of labels, and two green leaves to signify their lasting commitment to sustainability. 

When Chris Dillon and Michael Dillon, the third generation, took the reins in 2021, they began creating and implementing a revised strategic direction for the company. “Through many years of growth and improvement we have emerged a better and stronger Meyers,” said Chris Dillon, CEO and Co-Owner, Meyers. “Our rebrand reflects where we stand as a company and how we’re helping the brands we serve.”

Meyers also introduced a new company mission statement: “We are here to create a sustainable future for people, products, and our planet.”

“One of the beautiful things about turning over a new leaf is that you get to take your vision for the future and bring it into the world. For us, that’s about sustainability, the human side of doing business, and ease of use,” says Michael Dillon, CRO and co-owner, Meyers. “At the core of every business, you’ll find people – your team and your customers. We dedicate a considerable amount of time towards perceiving our company, and the products we manufacture from their perspective.”

Meyers believes that elevating its own company to greater heights can serve as a catalyst for the printing and packaging industry to more effectively address the requirements of leading brands in the Consumer Packaged Goods (CPG) sector. This involves simplifying the process of partnering with printing and packaging companies.

“Modern technology, especially software platforms, have redefined ordering processes and great service in other sectors. We are capitalizing on those advancements within an industry that has left plenty of room for growth,” says Dillon.

Expect to hear more about Meyers’ plans and progress soon. The company is dedicated to keeping its customers informed and engaged as it continues to work towards a more sustainable future.